When you’re searching for ways to find and keep truck drivers, it’s important to know the difference between gimmicks (iPads in every vehicle! A hefty sign-on bonus!) and the things that actually work. While massive, international fleets may be able to conduct expensive experiments, intelligence around retention and recruitment looks markedly different for the rest of the industry. And in the face of extraordinarily high rates of turnover, proven retention and recruitment intelligence is precisely what trucking companies of all sizes need right now.
To that end, we’ve compiled 10 tried-and-true methods to attract new drivers and keep them happy. They may not have come down from Mount Sinai, but these 10 do’s and don’ts (should we call them the 10 Commandments of Truck Driver Recruitment and Retention?) apply to fleets of all sizes, and have—thus far, at least—withstood the test of time: